STRONG is the new modeling agency on the block. Its founder Madde Ostilie and Jordan Vickors had a new vision in mind, a modeling agency that does not actually shamelessly exploit its models. The concept is radical; flexible contracts, only taking 20% commission and nothing on jobs under $200 and the freedom to work when you want. In a maternal tone the founders refer to their models as ‘kids’ and state their missions is to provide ‘...visibility for the kids across cities in America; that's really what we want the difference to be’. The agency is also dedicated to providing a ethnically diverse cast of models going against the conformist trends dominating the fashion industry today.