• HOME
  • ASERICAN
  • FASHION
  • NEWS
  • EXCLUSIVE
  • INTRODUCING
  • DAYS AND PLACES
  • MORE
  • ABOUT US
  • Something has shifted. Something between The East and The West. There’s a New Frontier and there’s a New Citizenship. L.A Tokyo Moscow London Shanghai Bucharest Bangkok Milan NewYorkCity Seoul Paris Zurich Madrid Berlin Beijing. Aserican are from Everywhere. Aserica. It's Asia - America - and the Whole World in between.

    EXCLUSIVE

    PARTICULAR/SPECIFIC/UNIQUE

    Asericans are everywhere / Exclusive Interviews / Portraits and Portfolios /It's here and nowhere else.
    FRONT

    The Singer.

    SOUND

    Zarina Nares is a singer and model based in Los Angeles, with undeniable talent. Her work is imbued in what could be described as a sweet sadness. Simple jazzy and bluesy riffs make way for the powerful yet subtle sounds of her voice, instilling her music with a youthful yet matured charm. Aserica had the pleasure to ask her a few questions about her personal background and her creative process.

    XP: Where were you born? Where did you grow up?

    ZN: I was born and raised in Tribeca, New York City.

    XP: What was your favourite thing to do as a kid?

    ZN: My older sister and I would put on talent shows or “fashion shows” (layering halloween costumes and bed sheets) in our homemade living room theater (a window seat with a thick curtain in front of it). When my parent’s friends would come over I would sit by the piano and start playing and singing (I’m sure dreadful) songs I wrote about whatever was going on in my...

    SEE>>

    Conceptual Lo-Fi Fashion.

    SOUND

    Тинереце.raw is a conceptual lo-fi photo project which aims to embody the spirit of contemporary youth culture. It is produced in Chisinau, Moldova. The name is derived from the Romanian word “tinerete”, meaning youthfulness. «тинереце» is the Moldavian adaptation of the word - springing out of the Cyrillic alphabet and used before 1991 specifically for Romanian words.

    The conceptual driving force behind the project is the ambition to show new aesthetic senses and ideals. The project establishes connections between Soviet Architecture, vintage and contemporary sportswear and the habits of the new generation, who shape their own identity by appropriating world fashion trends while mixing them with territorial features unique to their region.

    Тинереце.raw is the first project in the brand family Тинереце. All photos are staged in Chisinau, Moldova and taken between April and June 2018.

    ...


    SEE>>

    front
    FRONT

    The Datcha.

    PRAISED

    In the French collective unconscious, the word “datcha” evokes immediately and irreparably the plays of Anton Tchekhov, the short stories of Ivan Tourguenev and, of course, the great novels of Léon Tolstoy. These works have made the datcha famous, the scenes from “La Cerisaie” have become classic. First appearing in the 18th century, the datcha was nothing but a holiday home, modestly furnished, for the upper and middle class. A century later, the datcha mania took off, achieving a cult status.
    Big or small, in the nature or far from the city, the datcha created a real way of life. It gave its occupants, datchniks, not only the opportunity to escape from the well organised rhythm of the city but also to reconnect with friends. With its libertarian principles, it defied the city in becoming the symbol of idleness.
    For the homo sovieticus, the status of the datcha changed. Owning a datcha in Soviet Russia used to be a sign ...

    SEE>>

    ONLY
    here, and only now. We produce our blend of newly-shot original interviews, film footage, portraits of artists and talents. We focus most on singularity, significant individual works and exhibitions, provocative ideas, and biographical material. We want to be there when it happens - and of course we want to be there first.

    MORE>>
    EXCLUSIVE

    FRONT
    EXCLUSIVE
    PAE!

    Listen to singer and actor Pae Arak talk to Aserica in Bangkok to find out more about his childhood memories, personal style and how fame affected his social life.

    FRONT
    EXCLUSIVE
    BE’

    Be' Narat Sumitra Photographed by Matthieu Lunard.

    EXCLUSIVE
    Asericans are everywhere / Exclusive Interviews / Portraits and Portfolios /It's here and nowhere else.